Marketing & Media Assets

Marketing Campaigns & Professional Press Kits

Coordinate marketing campaigns with visual task boards, build shareable Electronic Press Kits with custom designs, and organize all your promotional assets in one cloud library. From campaign planning to EPK generation to media management. Everything you need to promote your music professionally.

Marketing campaign management

Marketing Campaign Management

Create and manage marketing campaigns for tours, album releases, and special events. Set campaign goals, timelines, and budgets. Link campaigns to specific artists and track progress from planning through execution. Organize all marketing activities in one centralized hub with customizable campaign templates for faster setup.

Visual Task Boards

Coordinate your marketing team with visual task boards featuring drag-and-drop management. Organize tasks across To Do, In Progress, Review, and Completed columns. Assign team members, set due dates and priorities, add task notes, and track who's working on what. Never lose track of marketing deliverables or deadlines.

Event Marketing Coordination

Link shows to marketing campaigns and coordinate multi-event tour promotions. Track ticket sales performance per campaign, monitor venue capacity utilization, and identify which shows need additional marketing support. Manage Facebook event links, ad access permissions, and promotional platforms for each show in your campaign.

Professional EPK Builder

Build customizable Electronic Press Kits with a powerful configuration tool. Select your featured press photo, write custom bios, choose which press links and media assets to showcase, and add personalized messages. Generate clean, SEO-friendly public URLs with custom slugs (octve.io/epk/your-artist-name). Toggle EPKs on/off anytime and include optional SoundCharts metrics to showcase Spotify listeners and social media followers. Each EPK includes a one-click PDF download for promoters who need offline access.

Cloud Asset Storage & Library

Upload and organize promotional materials in your secure cloud library with 10GB storage per organization. Store press photos, videos, graphics, music files, technical riders, hospitality riders, and tax documents with automatic file type detection. Organize assets by category with search, filter, grid/list views, and public/private controls. Link assets to specific artists, campaigns, or EPKs for instant access. Share assets publicly via shareable links or keep them private for internal team use.

Campaign Performance Tracking

Monitor the effectiveness of your marketing campaigns with real-time analytics. Track total ticket sales across campaign-linked events, measure venue capacity sell-through rates, and see task completion progress. Identify which campaigns drive the strongest results and optimize your marketing strategy accordingly.