CRM & Lead Management

Your Complete Music Industry CRM

More than a contact list. OCTVE's lead management suite gives you opportunity pipelines, relationship scoring, task management, and a unified inbox. Everything you need to track deals, nurture relationships, and close opportunities across your entire network.

Artist CRM and contact management

Unified People Management

Manage every relationship in one place: talent buyers, managers, label executives, publicists, playlist curators, brand partners, and 15 more contact types. Each contact gets an auto-computed relationship health score so you can instantly see who's hot, warm, cool, or going cold. Link contacts to artists, track interaction history, and bridge the gap between your CRM and your booking pipeline.

Opportunity Pipelines

Track non-booking opportunities with type-specific Kanban boards. Whether it's a sync placement, brand deal, press feature, playlist pitch, or label conversation, each opportunity type has its own pipeline stages. Drag deals between stages, set deadlines and priorities, and log activity notes, so nothing slips through the cracks.

Task Management

Assign follow-ups, calls, emails, meetings, and pitch sends to yourself or your team with due dates and priority levels. Tasks live on contact and opportunity detail pages so context is always one click away. Complete tasks inline, and overdue items surface automatically so you never miss a deadline.

Unified Inbox

One tabbed panel in the header combines your pending tasks and notifications from both CRM and marketing campaigns. Filter by overdue, today, or upcoming. Complete tasks, read notifications, and navigate to related contacts or campaigns, all without leaving the page you're on.

CRM Analytics

See your relationship health at a glance with score distribution breakdowns, open opportunity counts, task completion rates, and month-over-month interaction trends. Identify contacts that need attention, track how your pipeline is moving, and measure the activity of your team across contacts and campaigns.

Bulk Operations & Data Quality

Import contacts from CSV with an intelligent column-mapping wizard that auto-detects fields. Export your full contact list anytime. Run duplicate detection to find contacts that share the same email, name, or phone number, then merge or delete directly from the results.